[PRESS] Singapore, Paris and Milan, Accelerating Dint’s Global Expansion

Dint, a women’s fashion brand known for offering high-end products at reasonable prices, was present at the 24FW Milan Fashion Week. Dint is a well-known Korean women’s fashion brand, loved by customers of various ages, including celebrities.

During Milan Fashion Week, Dint showcased a unique style with its MADE BY DINT products. In line with Dint’s slogan, “DINT is the best because I am,”. The MADE BY DINT products are a high-quality, premium production line that offers a variety of styles tailored to Time, Place, and Occasion (TPO) for career women who love their work and themselves. It is characterized by differentiated finishes and silhouettes based on high-quality sewing techniques, and it has been praised for providing value that can improve customer satisfaction and confidence by enhancing the completeness with high-density detailed products.

Dint is already actively targeting the Southeast Asian market by entering the Singapore market. Its entry into the European market is expected to become more visible as it confirmed the potential of the European market through a Paris pop-up store and Milan Fashion Week last year.

DINT’s CEO, Shin Soojin, stated that the company will actively target the global market and enhance brand value through fashion shows for greater growth and leaps forward as a global fashion company.

One might wonder what the MADE BY DINT style that captivated Milan after Paris would have been like. Let’s explore DINT’s unique style, which is loved not only in Korea but also in the global market.

This season, Dint’s notable style is its detailed suit setup. The mannish mood of the suit itself is appropriately mixed with design elements such as pleats, slits, and lace-ups that highlight the elegant outfit of women. Even in Milan Fashion Week street fashion, which values history and tradition, it’s impossible not to pay attention to the DINT look, which seems to be a mixture of classic and trendy.

The elegant mood of the dress style was warmly received by locals in Milan. With eye-catching colors and flowing textures, it is a representative outfit where you can truly feel DINT’s unique sensibility. The dress is perfect for special occasions such as bridal showers and dinner dresses. One of Dint’s strengths is loosening the boundaries of haute couture products so that they are not burdensome to wear in everyday life. Mixing the season’s trends with the brand’s identity, this outfit feels like a catwalk on the streets of Milan.

The tweed style, perfect for the spring season, looked more stylish by using fringe details in pastel colors that give a soft feeling. It blended well with the old-fashioned mood of Milan, attracting the attention of locals every time they walked down the street. The two-piece, consisting of a cropped jacket and a slim skirt line, creates a long silhouette in Dint’s signature style. The line of dresses that fall neatly is also a style that is consistently loved, and Dint’s unique sophisticated mood stands out.

Let’s look at Dint’s shirts. The shirt items, which became bestsellers as soon as they were released in Korea, received a warm response in Milan as well. They are praised for various design elements such as taping details, raglan sleeves, and bustier sets accented with color schemes, completing the avant-garde silhouette unique to ‘DINT’. With details reminiscent of the ‘Dint look’, you can exude a confident attitude anywhere.

The MADE BY DINT collection line, which was seen in the 2024 F/W Milan street fashion, can be found on the official website or offline stores (Cheongdam Main Store, Yeouido Branch). When you visit the Cheongdam Main Store, you can try on new products that are renewed every week and the items you want, and you can also get suggestions for personal styling. It’s highly recommended to visit.